2025 Holiday Gift Guide — Picked by us, from Makers
December 7, 2025
Choose local, handmade gifts for your 2024 holidays from Australians in small business using our handy and popular gift guide.
Author: Renee Baker
A Quick Thank You Goes a Long Way When You Mean It
December 3, 2025
Discover simple, genuine ways to thank your customers at year’s end and build stronger loyalty without adding extra tasks to your plate.
Engage with your audience: Simple ways to show appreciation and build connection
November 12, 2025
Take time to connect with your community. Learn how responding to comments, celebrating supporters, and listening to feedback can grow loyalty, boost engagement, and make your customers feel genuinely appreciated.
Plan Your Social Media Like a Pro (Before the Silly Season Steals Your Sanity)
November 5, 2025
The festive rush is coming! Are your socials ready? Learn how to plan, batch and schedule your content now so you can stay visible, connect with your audience and keep sales flowing.
Black Friday (or Not): Should You Join the Sale Frenzy?
October 8, 2025
Black Friday is everywhere, but should makers in business join in? We explore the benefits, drawbacks, and alternatives to big sales events. Whether you discount, add value, or take a stand, the key is aligning your decision with your customers, brand values, and long-term goals.
Is Your Brand Identity Still Working for You? How to Keep It Fresh and Relevant
September 10, 2025
After a few years in business, it’s possible that you’ve been so busy making, packing orders and selling at markets we’ve neglected to stay on track of our brand.
How to Create a Press Kit for Your Maker Brand
September 3, 2025
If you’re a maker in business, chances are you’ve dreamt of being featured in a magazine, podcast or even by your favourite Instagram influencer.
Why Makers Should Experiment with New Marketing Strategies
August 13, 2025
As a maker in business, creativity and experimentation is already at the heart of what you do. Marketing should be no different.
Make a Lasting Impression: Optimising Your Product Packaging
August 6, 2025
Your product might be the star of the show, but your packaging is the support act, and first impressions count.
Stronger Together: Why Collaborating with Other Makers Just Makes Sense
July 30, 2025
Collaborating with other makers in business can make sense if you’re a making in business looking to strengthen your brand.