Makers in Business Online Symposium 2022

Join host Rachel Burke of @imakestagram acclaim, and industry professionals Pete Cromer, Shuh Lee (shuh.) and Heidi Helyard as they partake in a lively chat about creativity, finding inspiration when it’s difficult, maintaining creativity when times are hard, what to do if you’re in a rut but you’ve got a client deadline looming, and how you find your signature creatively.

11am Friday 5th August

Social Media Expert and Content Creator Renee Baker (Make Good Things Happen) is joined on this live panel by Waan Pivasiri (You, Me & Bones), Kirsten Devitt (each to own) and Amy Clarke (Confetti Rebels) about how they use social media in its various forms (Instagram and yes, even TikTok), adapting to algorithm changes, the benefits of social media and how you know what’s business and what’s personal and how you make those choices when sharing content.

12.15pm Friday 5th August

Branding and graphic design expert Tess McCabe (Creative Minds) hosts this live panel featuring Lauren Hassett (Middle Child), Ashley Dyer (Uncle Phuncle) and Sarah Stanford (Novelise). Expecting a refreshing and vigorous conversation about all things “brand”. From creating a brand, determining brand values, visual identity, written communications and how to ensure cohesion in brand expression for trust with customers.

1.30pm Friday 5th August

Are you worried about ‘making’ stuff that adds to the waste we leave behind? Join Renee Baker (Make Good Things Happen) as she discusses this and more with Jeff McCann, Liane Rossler (superlocalstudio) and Emily Wright (Nancybird). They’ll chat about using recycled materials, sourcing local production, ethical philosophies in business, designing for sustainability and what brand values in business mean for the long term.

4pm Friday 5th August

Ever wondered if there is government funding to support those big ideas you have as a maker? Join Renee Baker (Make Good Things Happen) as she chats with Dr. Mikala Tai, Head of Visual Arts at Australia Council for the Arts and Lisa Cahill of the Australian Design Centre about what grants are available to the artists, designers and makers of the community, and what reviewers are looking for in applications.

11.30am Saturday 6th August

Creative people are such a passionate bunch, and that extends to our belief systems, philosophies and politics. Using the business you’ve built from a creative launchpad to advocate for a better world is no mean feat. Amy Clarke (Confetti Rebels) will discuss utilising your art for activism with Jess Harwood (Artist) and Kara Cooper (Mount Vic and Me) and why it’s worth trying to make a difference using the channels you have.

2pm Saturday 6th August

Creative minds tend to be on the sensitive side. With that inextricable link also comes a proclivity for struggles with mental health and the potential for emotional burnout. Renee Baker (Make Good Things Happen) chats with Aimee Davies of The Hey Mate Project about maintaining your mental wellbeing as a creative person, managing your health to prevent burnout and where to seek help when you need it.

CW: This session will discuss sensitive mental health topics.

If you think video and photos are the only type of content Makers can create, this lesson will open your eyes to how Makers can use graphics to grow on social.

Stay active and consistent on social media by creating effective growth graphics.