For many of us, the word networking makes us want to run for the hills. It can sound like something suited to a corporate boardroom, not a room full of artists, makers, and creatives.
In a post-covid world where tech infiltrates so much of our daily lives, the chance to connect face-to-face has never felt more important.
Whether it is a market stallholder you chat with over coffee, a workshop partner who shares tips, or another maker you meet at a panel talk, in-person connections often spark opportunities you would never find scrolling online.
Why network?
- Support and encouragement: Running a creative business can feel isolating. Meeting others who “get it” reminds you that you are not alone.
- Opportunities for collaboration: Ideas grow bigger when shared. From joint exhibitions to product collaborations, real-life connections often blossom into creative projects.
- Learning from peers: Makers swap tips freely in conversation, from where to source eco packaging to how to price a wholesale order.
- Visibility: Being physically present at events, panels, and markets helps others put a face to your brand and remember you.
How to network (without cringing)
If you are neurodivergent, introverted, or simply not a natural “mingler,” the thought of walking into a room full of strangers can feel overwhelming or downright dreadful.
Here are a few tricks to make it easier:
- Set a small goal: Aim to have one meaningful conversation rather than working the whole room.
- Bring a buddy: Attending with a friend can make introductions less intimidating.
- Use questions as your opener: “How did you find out about this event?” or “What are you working on right now?” are great starts.
- Have a short intro ready: A sentence or two about who you are and what you make is plenty.
- Take breaks: Step outside, grab a drink, or stand back if you need to recharge. Nobody networks non-stop.
What kinds of events are fruitful?
Not all gatherings will be right for you, so choose events that feel relevant and valuable:
- Markets and fairs: Great for connecting with other stallholders and future collaborators, not just customers.
- Workshops: Smaller groups and shared learning make it easier to connect.
- Panel discussions and talks: Like our Crafting Conversation series, these events are designed for both inspiration and connection.
- Local maker meet-ups: Informal but often the most rewarding, because everyone is there for the same reason; community.
Networking does not have to mean schmoozing with a name badge. For makers, it is about creating genuine connections that help you feel supported, inspired, and part of a bigger community. The more we show up for one another, the stronger our creative ecosystem becomes.
So if you are on the fence about joining us for the next Crafting Conversation: Artists Edition, take this as your sign to come along. You never know who you will meet, or what opportunities might start with a simple hello. Members check details below for something a little extra special…..
Blog post image features Lauren Matthews and Maddison Trezise, two makers in business based in Ballarat, at our September 2025 Crafting Conversation event at the Ballaarat Mechanics Institute.
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